I remember that overwhelming feeling after finishing my yoga teacher training and thinking…ok what now? When I started teaching classes I was teaching at multiple studios and it was hard to keep people in the loop on where to find me. So I thought I better create a website and have a platform where people can find my schedule and connect with me. In doing so, I was able to reach more people and in turn get more jobs! So I put together a few tips that will help you grow your business as a yoga teacher.
Having a logo is not essential but it can help in creating a brand for yourself. I hired a graphic designer to work with me on my logo. I knew the exact feel I wanted to create with it and I am so happy with it! It helped me create more of a vision for my brand. If you don’t want to go the graphic designer route there are platforms like canva that can help you create one on your own. http://canva.com
I originally started with Wix and I found it really challenging to use because I know nothing about coding. So I recently changed over to a service called Showit and I am so glad I did. I bought templates from a website shop called Tonic. It was an upfront investment but it was worth it to have something so beautiful and easy to edit. I can easily share my upcoming workshops and trainings, class schedules, retreats and blog posts.
Visit https://www.tonicsiteshop.com/ to find out more about there customizable website designs.
Even if you are only doing 1 class a week it is important to keep track of your classes, invoices, and payments. I have been using a platform called Freshbooks and it is an incredible tool for sending out professional-looking invoices. It also makes tax season a whole lot easier because everything is in one place and is easy to access. As a self contractor it is important to stay on top of your finances so you don’t get into trouble later especially if you start teaching full time. Try Freshbooks and get 1 free month here!:
Not starting my email list from the beginning of my yoga teaching career is one of my biggest regrets but, there is no time like now to get started! I originally started with MailChimp because it is a free email marketing service up until a certain amount of subscribers. I was honestly not a big fan. Again, I am not a coder so it would take me FOREVER to create an email that looked semi-decent to send out to my community. When I had a baby and realized I don’t have time to waste on my emails I looked for other platforms. That is when I found and fell in love with Flodesk. It is a paid service but to me, it is worth every penny. I save so much time because they have pre-made templates that I just plug my info into, set the date and time to send out the email and voila! If you are interested in checking out this awesome service click here https://flodesk.com/ and use the code: bbryden to get 50% off your monthly subscription!
I love to use my facebook group as an opportunity to check-in and connect with my community. I share my most recent blog posts or upcoming events but I can also find out more about my students and what they are struggling with most. It helps me set up my content for either online or in the studio so I know I am helping my people out as best I can!
As a new teacher, it can be hard to get your name out there and that is why having an online platform can be a nice way to grow your business. It gives your students a place where they can learn more about you and your offerings. So get started now because you are amazing and I want everyone to know who you are 🙂
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